Mission

Odd's Creek was born out of a desire to do what is best for the land. Many times, short-term incentives to maximize profit take priority over long-term stewardship of natural resources. The consequences of these decisions are often not realized until several seasons later by those living downstream.

The cost of these decisions represents negative externalities created by incentive structures that don't include the long-term value of natural resources. We believe that one of the most effective solutions is to work within the market to re-align these incentive structures. In cases where no precedent is set, we're willing to create new markets that capture this value. 

To learn how we got here, read Our Story.

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